A background in medical science. A career now built in marketing.

Sherine, a medical lab technologist who relocated to Qatar for the role, made an unplanned shift into marketing and found herself drawn to it immediately. She set out to build her knowledge properly, choosing the PDMA program for how comprehensive it was.

“This program covers everything. As I work in content creation, I really benefited a lot with how to use AI, to write a prompt, and how to choose our target audience.”

She had no prior experience in marketing. Today, content creation and marketing have become the path she never expected to find herself on.