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Talentdu

FAQ

Everything you need to know

Programs, certifications, pricing, schedules and career outcomes, all in one place.

Our programs

What programs does Talentdu offer?

Two live online programs are open now, both in partnership with LAU ACE. PDMA (Professional Digital Marketing Associate Diploma): 12 weeks, 100 hours, a comprehensive program covering every aspect of digital marketing. AIMP (AI Marketing Professional Certificate): 6 weeks, 40 hours, focused on using AI tools for marketing. Seven more certified programs open in 2027, including PMAP (Performance Marketing Advanced Program, Meta certified) and programs certified by Adobe, Pearson and PMI through Certiport.

What is the PDMA program?

The Professional Digital Marketing Associate Diploma is a 3-month, 100-hour live online program designed to help you master digital marketing and earn five globally recognized certifications from LAU ACE, Google, Meta and CPD Group.

What is the AIMP program?

The AI Marketing Professional Certificate is a 6-week, 40-hour live online program for marketing professionals who want to integrate AI tools into their workflow: prompt engineering, AI content creation, automation and building AI-powered marketing systems.

What is the PMAP program?

The Performance Marketing Advanced Program is a 4-week, 24-hour live online program focused on running profitable ad campaigns on Meta Ads, Google Ads and LinkedIn Ads, with hands-on practice and real campaign experience. It relaunches in 2027 with the Meta Certified Digital Marketing Associate exam included. Register your interest through the contact page.

Who offers these programs?

All programs are offered by Talentdu in partnership with LAU ACE, the Academy of Continuing Education at the Lebanese American University. Talentdu handles the training, curriculum delivery and student support.

What is LAU ACE?

LAU ACE is the Academy of Continuing Education at the Lebanese American University: LAU's continuing education division, offering professional development programs separate from traditional degree programs.

Which program is right for me?

Choose PDMA if you are new to digital marketing or want a comprehensive foundation across the whole field. Choose AIMP if you already have marketing experience and want to use AI tools to work faster and smarter. If you want to specialize in paid advertising, PMAP opens in 2027; register your interest and we will contact you.

Are the programs offered in Arabic?

All programs are currently delivered in English. Arabic programs are planned. If you are interested, let us know and we will contact you when registration opens.

Are these degree programs?

No. These are continuing education programs, not university degrees. They are skill-based professional certification programs designed to make you job-ready in your chosen specialization.

Schedule and format

Are the programs online or in person?

All programs are delivered 100% live online via Zoom. We also organize optional in-person networking sessions at the LAU ACE Office Beirut throughout the semester.

Why are the programs delivered online?

Digital marketing is hands-on. Most sessions involve screen sharing, tool demos and live tutorials where you follow along with the instructor, which is far easier to learn when you can see exactly what is happening on screen.

What are the class schedules?

Schedules vary by program and cohort. Typical options are weekday evenings (for example Tuesday and Thursday, 6:30 to 8:30 PM) or weekend sessions (Friday evening and Saturday morning). The full schedule is on the programs page.

What if I miss a class?

All sessions are recorded and you have lifetime access to the recordings, so you can catch up any time.

Do you offer in-person sessions?

The core programs are online, but we organize optional in-person networking sessions at the LAU ACE Office Beirut. They are completely optional and you will not miss any course content if you cannot attend.

When do the next cohorts start?

We run multiple cohorts throughout the year. See the schedule on the programs page for upcoming start dates and availability.

How many students are in each cohort?

Each cohort is limited to 35 students to ensure quality interaction and personalized feedback.

Certifications

What certifications will I receive from PDMA?

Five in total: the Associate Diploma from LAU ACE, Google Fundamentals of Digital Marketing, Meta Certified Digital Marketing Associate, and two CPD-accredited certificates in Social Media Marketing and No Code Web Design (15 CPD hours each). LAU, Google and Meta are earned through the core program; the two CPD certificates are bonus self-paced courses included exclusively for PDMA enrollees.

What certification will I receive from AIMP?

A Certificate of Completion from LAU Academy of Continuing Education. PMAP, opening in 2027, includes the Meta Certified Digital Marketing Associate exam.

Are the certifications internationally recognized?

Yes. LAU ACE certificates are internationally recognized continuing education credentials. Google Fundamentals of Digital Marketing is Open University accredited. Meta Certified Digital Marketing Associate is an official Meta credential. CPD-accredited certificates are recognized by the CPD Certification Service.

Are the diplomas attested by the Ministry of Education?

No. These are continuing education programs, not university degrees, so they are not attested by the Ministry of Education. In Lebanon, the Ministry only attests in-person academic degrees such as bachelor's and master's programs. All certificates are issued by LAU ACE, one of the most reputable universities in the region.

How do I receive my certifications?

All certificates come with a digital version that is verifiable online. You can download, share and add every certification to your LinkedIn profile.

Where do I take the Meta exam?

The Meta certification exam for PDMA students is conducted at the LAU ACE Office Beirut. We handle all logistics and scheduling. If you cannot be in Lebanon, we can check about an online exam option.

Fees and payment

How much do the programs cost?

PDMA is $1,800 USD (100 hours, 5 certifications). AIMP is $1,200 USD (40 hours, LAU ACE certified). Programs opening in 2027 are $900 USD with one certification and $1,200 USD with two. All exam fees, preparation materials and logistics are included.

What are the payment options?

Credit or debit card, or OMT or bank transfer to LAU during normal enrollment periods.

Can I pay in installments?

Yes. For most programs you can split payment into two installments. The first is due on enrollment to secure your seat, the second one month after the program starts.

Is there a corporate or group discount?

Yes. We offer a 25% discount for groups of two or more employees from the same company. Proof of employment from the same organization is required.

Are exam fees included?

Yes. All exam fees, preparation materials and logistics are covered. Everything is included in the tuition.

Prerequisites and eligibility

Do I need prior experience to join PDMA?

No. PDMA is designed for complete beginners. We start from the fundamentals and guide you step by step.

Do I need prior experience to join AIMP?

AIMP is designed for marketing professionals, business owners and entrepreneurs, ideally with a year of experience and a basic understanding of marketing. Applicants with less are welcome if they run a business, a brand or a project. No technical or coding background is required.

Do I need a business or marketing degree?

No. Our programs are designed for people from all backgrounds. Many of our students come from completely different fields.

Is there an age requirement?

Our standard requirement is 18+. For younger applicants with clear goals and motivation, we are open to a quick call to assess readiness.

Do I need a laptop to join?

Yes. You should have a laptop to follow along during sessions and work on the tools and platforms we cover.

Career outcomes

What jobs can I get after completing PDMA?

Graduates pursue roles such as Digital Marketing Specialist, Social Media Manager, Performance Marketer or Media Buyer, SEO and Content Specialist, and Marketing Executive or Coordinator.

What will I be able to do after AIMP?

Create AI-generated content (images, video, audio), build marketing automation workflows and AI agents, build web tools and landing pages without coding, run AI-powered ad campaigns and integrate AI tools into your daily marketing workflow.

Can these programs help me grow my own business?

Absolutely. Many of our students are entrepreneurs who join specifically to learn how to market their own businesses online. You learn practical skills you can apply immediately.

Can I freelance after completing a program?

Yes. Many graduates use the skills and certifications to work freelance with multiple clients in social media management, paid advertising, content marketing and AI consulting.

Do you offer job placement support?

We do not guarantee job placement, but we support graduates with portfolio development and share job opportunities through our alumni community.

Support and mentorship

What kind of support do I get during the program?

Live instruction with Q&A during sessions, personalized feedback on assignments, online support and mentorship throughout the program, direct access to instructors and the Talentdu team, and a class WhatsApp group.

Who are the instructors?

The lead instructor is Omar Kandil, founder of Talentdu, who has trained hundreds of professionals across the region. Guest lecturers and industry experts contribute to specialized modules.

Do I get lifetime access to materials?

Yes. You have lifetime access to all session recordings and learning materials through the student portal.

Enrollment

How do I enroll?

Fill out the application form for your chosen program. Our team reviews your submission and confirms availability, then you proceed with payment to secure your seat.

What happens after I fill out the form?

Our team reviews your submission, confirms availability and guides you through the payment process. Once payment is received, your seat is confirmed.

Is there a deadline to enroll?

There is no fixed deadline, but each cohort is limited to 35 students. We close registration once seats are filled or one week before the program starts.

How do I know my seat is confirmed?

Once your payment is received we send a confirmation by email and WhatsApp, and add you to the class communication group.

Can I get a refund if I change my mind?

Refund policies are handled case by case. If you have concerns, reach out to discuss your situation before enrolling. See the terms of service for details.

Comparisons and value

Why should I choose Talentdu programs?

Partnership with LAU ACE, one of the most reputable universities in the region. Recognized certifications. Live, interactive training rather than pre-recorded videos. Real projects with personalized feedback. All exam fees and materials included. 300+ graduates across 15+ countries. If that aligns with what you are looking for, we would love to have you.

What makes Talentdu different from free online courses?

Free courses are typically pre-recorded with no interaction, no feedback and no recognized certification. Our programs offer live instruction with real-time Q&A, personalized feedback on your work, hands-on projects, recognized certifications that employers value, and direct support and mentorship.

Are the programs worth the investment?

Our programs offer live, expert-led instruction with recognized certifications. Many graduates see returns within months through salary increases, freelance clients or growing their own businesses.

Still have questions?

Message us on WhatsApp or send a note and a member of the team will get back to you within one business day.