LAU ACE Partnership Live Online Next Cohort: April 7

Become a Digital Marketing Pro in 90 Days

Earn an Associate Diploma from LAU ACE, plus certifications from Meta and Google. Live online classes, real-world projects, and career support — whether you're a graduate, business owner, or career switcher.

APPLY NOW

Course Structure

Everything you need to know before you enroll

📅

3 Months

Program Duration

⏱️

100 Hours

Total Learning

💰

$1,800

Tuition Fee

🗓️

April 7

Next Cohort

💻

Live Online

+ Recorded Sessions

📅 Join Our 2026 PDMA Cohorts

  
    


  
      Cohort
      Dates
      Schedule
      Capacity
      Status
    

  
      Spring A
      April 7 → June 25, 2026
      Tue & Thu, 6:30–9:00 PM
      35
      Enrollment Open
    

      Spring B
      May 1 → July 18, 2026
      Fri 6:00–8:30 PM, Sat 9:00–11:30 AM
      35
      Scheduled
    

      Summer
      June 30 → Sep 17, 2026
      Tue & Thu, 6:30–9:00 PM
      35
      Scheduled
    

      Fall A
      Sep 22 → Dec 10, 2026
      Tue & Thu, 6:30–9:00 PM
      35
      Scheduled
    

      Fall B
      Oct 16 → Dec 26, 2026
      Fri 6:00–8:30 PM, Sat 9:00–11:30 AM
      35
      Scheduled
    

      Winter A (2027)
      Jan 12 → April 1, 2027
      Tue & Thu, 6:30–9:00 PM
      35
      Scheduled
    


  

APPLY NOW

Certifications You’ll Earn

Associate Diploma from LAU ACE

Earn an Associate Diploma from the prestigious Lebanese American University Academy of Continuing Education, validating your expertise in digital marketing and enhancing your professional credentials.

Meta Certified Digital Marketing Associate Certification

Prove your ability to create, manage, and measure ads across Meta platforms with this industry-leading credential. Our program provides all necessary preparation, learning materials, and exam fees.

Google Fundamentals of Digital Marketing Certification

Prepare for this globally recognized certification accredited by the Interactive Advertising Bureau Europe and The Open University.

What You Will Learn

Young woman working on a laptop in a classroom or seminar setting, with other people and laptops visible in the background.

Two men and a woman sitting in a classroom, each using a laptop, appearing focused or in thought.

- Introduction to the course, certifications, and instructor.
- Fundamentals of digital marketing, key concepts, and industry landscape.
- Overview of digital marketing channels, their roles, and future trends.
- The significance of digital marketing and emerging career opportunities.
- Establishing brand guidelines: identity, colors, fonts, and tone of voice.
- Best practices for design, typography, and color psychology in branding.
- Selecting social media handles and domain names for brand consistency.
- Creating logos and marketing materials using AI-powered design tools.
- Website design principles, UX/UI best practices, and mobile-first optimization.
- Landing pages, lead capture strategies, and conversion optimization.
- Writing compelling website copy and setting up performance tracking.
- Content types: blogs, videos, social media, and email marketing.
- Storytelling frameworks, content pillars, and AI-driven content creation.
- Repurposing content across multiple platforms for maximum impact.
- Deep dive into major platforms: Facebook, Instagram, TikTok, LinkedIn, YouTube.
- Strategies for organic growth, engagement, and algorithm optimization.
- Community management best practices and handling audience interactions.
- AI-powered marketing tools and their role in content creation and automation.
- AI-driven ad targeting, personalization, and customer engagement.
- The future of AI in marketing and adapting to emerging technologies.
- On-page and off-page SEO techniques, including technical SEO fundamentals.
- Using essential SEO tools for keyword research and performance tracking.
- Writing and optimizing blog content for organic traffic growth.
- The role of email marketing in digital campaigns and customer journeys.
- Setting up automated sequences and lead nurturing strategies.
- Best practices for email copywriting, personalization, and CRM integration.
- Structuring effective ad campaigns and audience targeting strategies.
- Setting up ad accounts, pixels, and campaign tracking.
- Crafting high-performing ad creatives and optimizing for conversions.
- Fundamentals of Google Ads, search vs. display networks.
- Advanced keyword research, bidding strategies, and campaign optimization.
- Using Google Tag Manager for conversion tracking.
- LinkedIn strategies for personal branding, networking, and business growth.
- Using LinkedIn Ads for B2B lead generation and account-based marketing.
- Effective LinkedIn outreach and Sales Navigator strategies.
- Final project presentations and one-on-one mentorship.
- Meta Certification Exam preparation.
- Career paths in digital marketing, freelancing, and industry trends.

Limited Seats Available

Next Cohort Starts April 7, 2026

35 seats per cohort. Secure your spot in the Spring A cohort today.

APPLY NOW

About the PDMA Program

The Professional Digital Marketing Associate (PDMA) Diploma is Lebanon's most comprehensive digital marketing program, offered by Talentdu in official partnership with the Lebanese American University Academy of Continuing Education (LAU ACE). Over 12 weeks and 100+ hours of live, instructor-led training, you'll build real-world skills across every major digital marketing channel, from SEO and content marketing to Google Ads, Meta Ads, email marketing, analytics, branding, web design, and AI-powered marketing tools.

Unlike short workshops or pre-recorded courses, the PDMA is fully live and interactive. You'll work on real projects, get personalized feedback from industry practitioners, and graduate with three globally recognized certifications: an Associate Diploma from LAU ACE, the Meta Certified Digital Marketing Associate credential, and the Google Fundamentals of Digital Marketing certificate. All exam fees, preparation materials, and logistics are included in the $1,800 tuition.

The program is designed for complete beginners, career switchers, business owners, and working professionals who want to master digital marketing from the ground up. Sessions run in the evenings to fit around full-time schedules, and all classes are recorded with lifetime access so you never fall behind. With over 300 graduates across 15+ countries and a 4.9/5 rating from 125+ Google reviews, the PDMA has established itself as the leading digital marketing diploma in Lebanon and the MENA region.

Whether you're looking to land your first marketing role, grow your own business online, or freelance with international clients, the PDMA gives you the skills, certifications, and portfolio to get there. Apply now to secure your spot in the next cohort, or visit our FAQ for answers to 60+ questions about the program.

LAU ACE University Partner

300+ Graduates

10+ Cohorts Completed

15+ Countries Represented

Entrepreneur Featured In

Who Should Enroll

🎓

Recent Graduates

Kickstart your marketing career with industry-recognized credentials and hands-on experience that employers value.

💼

Business Owners

Learn to market your own business effectively — from running ads to building funnels and growing your brand online.

🔄

Career Switchers

Transition into digital marketing with a structured program that gives you the skills, certifications, and confidence to land your first role.

Master the Industry's Top Tools for Digital Marketing Success

A black and white drawing of a person with a beard and glasses, wearing a hat, playing on a guitar, with musical notes around.

Black silhouette of a person jumping on an orange background.

Black and white illustration of a tall rectangular box with the letter 'N' on the front.

Blue infinity symbol on a black background.

See What It’s Like to Learn with Us

Hear from Our Alumni

"The PDMA program with Talentdu and LAU ACE has been an excellent experience. The instructor is very supportive and delivers engaging, insightful content. The Talentdu team is also responsive and helpful throughout the program."

⭐️⭐️⭐️⭐️⭐️
Lea Neemtallah
Digital Marketing Manager, S.A.R.C.I
"The material is clear, practical, and very well structured. Omar explains everything in a simple and engaging way, always makes sure we understand, and brings real-life examples that make the learning experience even better."

⭐️⭐️⭐️⭐️⭐️
Randa Chidiac
Operations Director & Co-founder 4DS Media Solutions
"By far, this is the most engaging and practical course I’ve ever taken. Omar is truly dedicated, always responsive, and genuinely supportive at any time. You really do learn from the best."

⭐️⭐️⭐️⭐️⭐️
Ghida Mardas
HR Professional
"I honestly didn’t expect to benefit this much. I was a bit hesitant at first, but if I hadn’t joined, I would’ve definitely regretted it. Everything exceeded my expectations."

⭐️⭐️⭐️⭐️⭐️
Zalfa Abou Kais
Founder
MNMZ Studio
"The PDMA program is amazing. Even though I work in this field, I still learned a lot. Thanks so much to Omar for his endless efforts and for making everything easy to understand."

⭐️⭐️⭐️⭐️⭐️
Lamis Salem
Senior Content Writer, Socialeyez
"The Talentdu Team exceeded all my expectations. Their dedicated support and expert guidance were instrumental in helping me achieve significantly better results with their program."

⭐️⭐️⭐️⭐️⭐️
Wael Mardas
Supply Chain Specialist
"The digital marketing course was a very enriching experience. I gained practical skills that I can now apply in real projects. Omar was extremely helpful and always made sure we understood every concept."

⭐️⭐️⭐️⭐️⭐️
Nagham Sattouf
Social Media Specialist, Africell Group
"From the very beginning, my experience with Talentdu exceeded my expectations. The course balanced theory with real-world applications, and I now feel more confident and equipped to pursue my digital marketing career."

⭐️⭐️⭐️⭐️⭐️
Rafa Bawab
Senior Protection Assistant, UNHCR
"The PDMA sessions stand out as one of the best classes I’ve taken. The content is well-structured, detailed, and highly practical, and Omar is truly one of the best tutors and digital marketing experts."

⭐️⭐️⭐️⭐️⭐️
Nour Abdallah
Marketing Specialist, MEC-KIN
"The course is well-structured, practical, and provides valuable insights into the digital world. Omar simplifies complex topics and makes every session engaging and easy to follow."

⭐️⭐️⭐️⭐️⭐️
Cyrine Shehab
Store Manager, Sidewalks Group
"The program presents all the information and tools you need in a way that allows you to hit the ground running. Omar explains everything clearly and efficiently and is undeniably a tutor I would follow for future diplomas."

⭐️⭐️⭐️⭐️⭐️
Ghaidaa Hreiby
Senior English Copywriter, Memac Ogilvy
"Every session is loaded with info and examples. Omar goes above and beyond, always taking the time to explain and answer any questions. This course can take your business to another level."

⭐️⭐️⭐️⭐️⭐️
Joseline El-Damaa
Licensed Associate Real Estate Broker, Hunt Real Estate ERA / Columbus
"I’ve used what I learned at Talentdu every day while working with clients globally—this course truly delivers industry-standard education. Omar’s approach is personal, practical, and rooted in real-world marketing."

⭐️⭐️⭐️⭐️⭐️

Amr Ebrahim
Creative Account Executive, OBCIDO New York
"This diploma gave me the confidence to trust my creativity while staying rooted in performance and results. I walked away not just with a certificate, but with a sharper skillset and a stronger mindset."

⭐️⭐️⭐️⭐️⭐️

Louna Ali Ahmad
Marketing Student, Lebanese American University
"The content was practical, up-to-date, and gave me real confidence in my digital marketing skills. I just finished the course and it was a great experience from start to finish."

⭐️⭐️⭐️⭐️⭐️

Khouzaima Al Masri
Accountant, Medistic Group
"Such an amazing and insightful experience. The Talentdu team is so helpful and supportive, and Omar is an amazing teacher who inspires you in every way."

⭐️⭐️⭐️⭐️⭐️

Andrea Outayek
Account Manager, OMS
"Omar is an inspiring instructor—his dedication, knowledge, and clear communication made the learning experience both effective and enjoyable. Highly recommended for anyone looking to grow their skills with real-world insight!"

⭐️⭐️⭐️⭐️⭐️

Diala Balaa
Art Director, Titus Logistics & Trading
"I had a great experience and learnt a lot from the course. It was great meeting my colleagues and Omar who was really teaching from his heart and kindly answering all of our questions. Personally I learnt a lot about AI, meta, and content creation."

⭐️⭐️⭐️⭐️⭐️

Joya Lahoud
Co-Founder at Zenital Jewellery
"I’m really grateful to have been part of this journey. The program was not only informative but also genuinely enlightening. A big thank you to our amazing instructor—super knowledgeable, patient, and always supportive. It felt more like a family than just a course. I highly recommend it to anyone looking to get into digital marketing the right way!"

⭐️⭐️⭐️⭐️⭐️

Georgio Yaacoub
Senior Bartender, The Tipplers
"Absolutely loved the digital marketing course at TalentDu! Omar Kandil is exceptional; engaging, knowledgeable, and made everything so easy to understand. Highly recommend!"

⭐️⭐️⭐️⭐️⭐️

Maryam Hamdan
Founder, Mar Media
"Thanks to this program, I now have a much stronger understanding of marketing fundamentals, strategy, and tools. It has significantly improved my confidence and skills in the digital marketing field."

⭐️⭐️⭐️⭐️⭐️
Maher Assaf
Former Procurement Director at Carrefour & Othaim
"The Talentdu program was a big added value for me. It gave me the confidence and practical tools I needed to move forward in my digital marketing journey."

⭐️⭐️⭐️⭐️⭐️
Reem Derbas
Founder of AdzViral Agency
"Throughout the course, I gained valuable insights into the world of AI, Google, Meta, and other key digital platforms—this significantly sharpened my focus on digital marketing and how to apply it effectively."

⭐️⭐️⭐️⭐️⭐️
Marie Joe Khoury
Business Management Graduate, LAU
"I learned a lot in a short amount of time—especially about how AI is shaping the future of marketing. The content was easy to follow, and the hands-on approach made it even more engaging."

⭐️⭐️⭐️⭐️⭐️
Clara Yazbeck
Student, Notre Dame University
"My digital presence grew over 10x! I can now confidently build marketing strategies, create websites, write platform-specific content, and manage everything from Meta to Google ads."

⭐️⭐️⭐️⭐️⭐️
Jack Lakkis
Consultant, Allianz SNA
"One of the most impactful decisions I’ve made in my professional development journey. The hands-on projects and up-to-date insights on SEO, analytics, and AI tools helped me start applying these skills immediately in my work."

⭐️⭐️⭐️⭐️⭐️
Yara Dargham
News Reporter & Writer, LBCI
"The program truly prepared me for real-world marketing roles. The focus on tools like Meta Ads Manager and Canva gave me the confidence to execute actual campaigns."

⭐️⭐️⭐️⭐️⭐️
Mohamed Omar Sharanek
Digital Marketing Specialist
"This workshop gave me new ideas on how to apply AI in projects like FEKRA—especially in expanding our reach through smart digital campaigns. It really opened my eyes to how powerful and accessible these tools are."

⭐️⭐️⭐️⭐️⭐️
Ibrahim Mohammad
Founder of FEKRA Project | Social Ambassador, Anera
"I'm leaving this program with a stronger understanding of AI’s impact on digital marketing, and a toolkit I can immediately apply to my work. The hands-on use of AI tools in real marketing scenarios made all the difference."

⭐️⭐️⭐️⭐️⭐️
Jana Jarshi
Business Analyst | HR Strategist
Talentlink Dubai
"The sessions were both practical and engaging, with real-world insights and personalized feedback that made the experience truly valuable."

⭐️⭐️⭐️⭐️⭐️
Carla Farraj
Senior Manager, Kidsariline
"The course materials were clear and easy to follow, and Omar was always quick to help. A fantastic experience that truly helped me improve my digital marketing skills."

⭐️⭐️⭐️⭐️⭐️
Clara Chamy
Marketing Executive, Venture Group
"It was a great learning experience filled with fruitful knowledge. The course made it so much easier to process all the information and apply it effectively."

⭐️⭐️⭐️⭐️⭐️
Rita Fares
Registered Nurse, LAU Medical Center–Rizk Hospital
"Omar consistently brought in the latest insights and trends—sometimes even daily—which kept the learning fresh and relevant. The structure made it simple to level up my digital marketing skills."

⭐️⭐️⭐️⭐️⭐️
Omar Trad
Marketing and Sales Specialist, AKA Contracting
"I gained valuable skills in digital marketing with hands-on learning from Omar. Highly recommended for anyone looking to grow professionally, switch careers, or grow their business."

⭐️⭐️⭐️⭐️⭐️
Khaled Hatab
Founder & Marketing Manager, HATAB Official

Limited Seats Available

Next Cohort Starts April 7, 2026

35 seats per cohort. Secure your spot in the Spring A cohort today.

APPLY NOW

Frequently Asked Questions

Have more questions? Visit our full FAQ page with 60+ answers.

Do I need prior experience in digital marketing?

No, absolutely not. The program is designed for complete beginners. We start from the fundamentals and guide you step by step.

What certifications will I receive?

You'll earn three certifications:

Associate Diploma from LAU ACE
Google Fundamentals of Digital Marketing Certification
Meta Certified Digital Marketing Associate Certification

How much does the program cost?

The total tuition is $1,800 USD. You can pay in two installments of $900. All exam fees, preparation materials, and logistics are included.

Is the program online or in-person?

The program is delivered 100% live online via Zoom. We also organize optional in-person networking sessions at LAU Beirut throughout the semester.

What if I miss a class?

No problem! All sessions are recorded and you'll have lifetime access to the recordings. You can catch up anytime.

What jobs can I get after completing the program?

Graduates can pursue roles such as:

Digital Marketing Specialist
Social Media Manager
Performance Marketing / Media Buyer
SEO & Content Specialist
Marketing Executive or Coordinator

Can this help me grow my own business?

Absolutely. Many of our students are entrepreneurs who join specifically to learn how to market their own businesses online. You'll learn how to run ads, create content strategies, generate leads, and track performance.

Is the program worth the investment?

The program is 100 hours of live training plus three globally recognized certifications, which works out to about $18/hour for expert-led instruction. Many graduates see returns within months, through salary increases, freelance clients, or growing their own businesses.

How do I enroll?

Fill out the registration form at talentdu.com/diploma-form. Our team reviews your submission and confirms availability. You then proceed with the first payment of $900 to secure your spot.

When do the next cohorts start?

Our next cohorts start on April 7 and May 1, 2026. You can view the full yearly schedule at talentdu.com/pdma-yearly-schedule

Become a Digital Marketing Pro in 90 Days

Course Structure

📅 Join Our 2026 PDMA Cohorts

Certifications You’ll Earn

What You Will Learn

Next Cohort Starts April 7, 2026

About the PDMA Program

Who Should Enroll

Recent Graduates

Business Owners

Career Switchers

Master the Industry's Top Tools for Digital Marketing Success

See What It’s Like to Learn with Us

Hear from Our Alumni

"The PDMA program with Talentdu and LAU ACE has been an excellent experience. The instructor is very supportive and delivers engaging, insightful content. The Talentdu team is also responsive and helpful throughout the program."

"The material is clear, practical, and very well structured. Omar explains everything in a simple and engaging way, always makes sure we understand, and brings real-life examples that make the learning experience even better."

"By far, this is the most engaging and practical course I’ve ever taken. Omar is truly dedicated, always responsive, and genuinely supportive at any time. You really do learn from the best."

"I honestly didn’t expect to benefit this much. I was a bit hesitant at first, but if I hadn’t joined, I would’ve definitely regretted it. Everything exceeded my expectations."

"The PDMA program is amazing. Even though I work in this field, I still learned a lot. Thanks so much to Omar for his endless efforts and for making everything easy to understand."

"The Talentdu Team exceeded all my expectations. Their dedicated support and expert guidance were instrumental in helping me achieve significantly better results with their program."

"The digital marketing course was a very enriching experience. I gained practical skills that I can now apply in real projects. Omar was extremely helpful and always made sure we understood every concept."

"From the very beginning, my experience with Talentdu exceeded my expectations. The course balanced theory with real-world applications, and I now feel more confident and equipped to pursue my digital marketing career."

"The PDMA sessions stand out as one of the best classes I’ve taken. The content is well-structured, detailed, and highly practical, and Omar is truly one of the best tutors and digital marketing experts."

"The course is well-structured, practical, and provides valuable insights into the digital world. Omar simplifies complex topics and makes every session engaging and easy to follow."

"The program presents all the information and tools you need in a way that allows you to hit the ground running. Omar explains everything clearly and efficiently and is undeniably a tutor I would follow for future diplomas."

"Every session is loaded with info and examples. Omar goes above and beyond, always taking the time to explain and answer any questions. This course can take your business to another level."

"I’ve used what I learned at Talentdu every day while working with clients globally—this course truly delivers industry-standard education. Omar’s approach is personal, practical, and rooted in real-world marketing."

"This diploma gave me the confidence to trust my creativity while staying rooted in performance and results. I walked away not just with a certificate, but with a sharper skillset and a stronger mindset."

"The content was practical, up-to-date, and gave me real confidence in my digital marketing skills. I just finished the course and it was a great experience from start to finish."

"Such an amazing and insightful experience. The Talentdu team is so helpful and supportive, and Omar is an amazing teacher who inspires you in every way."

"Omar is an inspiring instructor—his dedication, knowledge, and clear communication made the learning experience both effective and enjoyable. Highly recommended for anyone looking to grow their skills with real-world insight!"

"I had a great experience and learnt a lot from the course. It was great meeting my colleagues and Omar who was really teaching from his heart and kindly answering all of our questions. Personally I learnt a lot about AI, meta, and content creation."

"Absolutely loved the digital marketing course at TalentDu! Omar Kandil is exceptional; engaging, knowledgeable, and made everything so easy to understand. Highly recommend!"

"Thanks to this program, I now have a much stronger understanding of marketing fundamentals, strategy, and tools. It has significantly improved my confidence and skills in the digital marketing field."

"The Talentdu program was a big added value for me. It gave me the confidence and practical tools I needed to move forward in my digital marketing journey."

"Throughout the course, I gained valuable insights into the world of AI, Google, Meta, and other key digital platforms—this significantly sharpened my focus on digital marketing and how to apply it effectively."

"I learned a lot in a short amount of time—especially about how AI is shaping the future of marketing. The content was easy to follow, and the hands-on approach made it even more engaging."

"My digital presence grew over 10x! I can now confidently build marketing strategies, create websites, write platform-specific content, and manage everything from Meta to Google ads."

"One of the most impactful decisions I’ve made in my professional development journey. The hands-on projects and up-to-date insights on SEO, analytics, and AI tools helped me start applying these skills immediately in my work."

"The program truly prepared me for real-world marketing roles. The focus on tools like Meta Ads Manager and Canva gave me the confidence to execute actual campaigns."

"This workshop gave me new ideas on how to apply AI in projects like FEKRA—especially in expanding our reach through smart digital campaigns. It really opened my eyes to how powerful and accessible these tools are."

"I'm leaving this program with a stronger understanding of AI’s impact on digital marketing, and a toolkit I can immediately apply to my work. The hands-on use of AI tools in real marketing scenarios made all the difference."

"The sessions were both practical and engaging, with real-world insights and personalized feedback that made the experience truly valuable."

"The course materials were clear and easy to follow, and Omar was always quick to help. A fantastic experience that truly helped me improve my digital marketing skills."

"It was a great learning experience filled with fruitful knowledge. The course made it so much easier to process all the information and apply it effectively."

"Omar consistently brought in the latest insights and trends—sometimes even daily—which kept the learning fresh and relevant. The structure made it simple to level up my digital marketing skills."

"I gained valuable skills in digital marketing with hands-on learning from Omar. Highly recommended for anyone looking to grow professionally, switch careers, or grow their business."

Next Cohort Starts April 7, 2026

Frequently Asked Questions